CH Creation for Social (Canva) Show Notes

In the session over on clubhouse we spoke about how to batch create your content ready for you to create in Canva.

If you haven't already, make sure you go over and join my free membership where you will see the three main worksheets that accompany the session.

1. brainstorming session
2. Quarterly content Plotter
3. The content and umbrella

First of all, we discussed how to get everything out of your brain and onto the brainstorming session sheet. On the right-hand side of the sheet, you will see a place for you to start pulling over all of the main pieces of primary content ready for the content umbrella.

Secondly, use the quarterly content plot up to plot any important dates, these could be launch dates, special memorial day (that you follow) anything that you need to put into the diary and create posts around.

Next, you're going to start to fill in your content umbrella.

At the top, you're going to think about what goal you are going a set for your content, this could be a lead magnet, book a phone call or it could be buying a product, but you have to be clear on the conversion goal.

Then you are going to select what your content medium is going to be, this could be a blog, vlog, Live stream video.

Next step - pull over some of your brainstormed ideas into the primary content sections.

Finally, think about the supporting and stripped content and place it in the micro-content section.

We then moved onto CANVA

Free or Pro?

Pro!

The images, videos, sound and resizing options alone are worth the money.

What are your favourite features?

Resize tool - design once and resize for all social media platforms

Folders - easy to find your designs later

Animated Stories - Make graphic reels so easy!

What are the new features?

Curve text - I've been waiting a long time for this!

Mockups - Place your images straight onto products and into a scene.

Background removal - a game changer for amazing looking photo graphics

Top 3 Tips

1. Use the templates and alter them to fit your brand identity
2. Build your brand kit
3. Start with the 1080x1080, design and then resize into every other size you need

Remember to head over to my free membership to download the worksheets.

If you want some extra support - book a training call with me HERE